Quarterly photography magazine covering international art and visual culture, Of The Afternoon is a slice of both gallery style presentation and art journalism. Each issue is separated into two sections, the first half a regular piece on soon-to-be-unveiled pieces at London exhibitions. Following which is a more down-to-earth segment calling in more traditional magazine medium’s to interview exciting prospects in international photography.
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Of The Afternoon is an especially exciting title in the range of photography and visual-culture oriented magazines. Intimately tied in with both the cultures of grand city exhibitions and more locally grown talent, this magazine weaves an intricate tapestry in every issue showing how talent in photography flourishes. While not so trite as to describe its endearment to photography in such platitudes as ‘a picture is worth a thousand words’, in this case such a distinction is a happy side effect of the wonderful end product.
Laden with inspiring and jaw-dropping work that put out to pasture the notion that photography is not art and merely serves to enhance other art forms. Bringing international coverage to the UK exhibitions, Of The Afternoon is the perfect title for anyone with an appreciation for photography’s ability not just to endlessly preserve our finer moments. But to also cut lose and see what other inspiring things can be locked forever in time never to be forgotten.