The rather simply named Magazine Magazine – a great example of a tautology in action – is an impressive quarterly bilingual French/English creative magazine dealing with the style, media and creative industries.
Despite giving nothing away with its name, we can tell you that Magazine Magazine features some great examples of creative work – magazines, images, photography, off-record art, design, fashion and more. It is hard to describe the eclectic nature of the articles in this publication and the overall tone, but we’ll have a go – quirky, independent, achingly cool and trendy and gorgeously stylish, full of contemporary French culture and style.
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Magazine Magazine – we have to ask, what were they thinking? We get that it’s an amusing, entertaining play on a title, challenging preconceptions and the like, but it ain’t half confusing for those trying to find a bit of information about it and then write up a description. But then they probably weren’t thinking of us.
Magazine Magazine (every time we type that it somehow feels inherently wrong!) is undeniably cool, a culture bible for the young and trendy who like to go out of an evening looking good yet still be cultured and creative. We’re trying hard not to write the word ‘hipster’, but Magazine is undeniably hip at the very least.
There are probably a lot more tautologies around you than you realise, and they’re normally a lot more subtle than Magazine Magazine. For example, every time someone has said ‘PIN Number’ they are saying Personal Identification Number Number. Most of the rivers in the UK are named after local words for ‘river’, such as the River Adur, River Thames and the River Great Ouse. There is one tautology, however, that trumps all of them, and for knowing this we have QI to thank. Somewhere in the country there is the excellently named Torpenhow Hill. Tor means hill, pen means hill (as in the pennines), how means hill and, of course, hill means hill. So, when dragged entirely into modern English the name is Hillhillhill Hill. Marvellous. NB